Microchip Technology
companiesAmerican semiconductor company specialising in microcontrollers (PIC, AVR) and microprocessors
Pronunciation
Correct
MY-kroh-chip
/ˈmaɪkrəʊtʃɪp/
Pronounced as the compound word 'microchip'. Stress on the first syllable.
Source: www.microchip.com(official spec)